Better Packaging Co.

Solution: We’re working with communities in the world’s poorest and most polluted coastal regions and pay them a fair wage to clean up their beaches and rivers by collecting plastic pollution, we take this pollution and convert it into packaging. In doing so we help lift them out of poverty and get plastic out of our oceans and back into circulation, to ultimately be recycled infinitely. Plastic pollution is the most widespread problem affecting the marine environment. Marine wildlife is ingesting, being suffocated and entangled by plastic pollution.

 Why is innovation to transform ocean health important to you: “I was recently walking on a beautiful sandy beach and 3 whales came into the shore, they were swimming along the shoreline. 100’s of people stopped and starting walking/running with them, I was struck in that moment how everyone there was so moved by these beautiful animals, but so unaware the impact their lives were having on them. Plastic is now ubiquitous in the ocean and is killing wildlife through entanglement, ingestion and poisoning without action the annual flow of plastic into the ocean will nearly triple by 2040. We have to act, a healthy ocean is our greatest chance against climate change. Our oceans have already absorbed 25% of the excess carbon dioxide and more than 90% of the extra heat. Every second breath we take comes from the ocean. We have no other choice”. Rebecca Percasky, Co-founder